STORY
Growth Story

How breakout startups actually grew.

Deep-dive timelines of every viral moment, funding round, product launch, and GTM bet — reconstructed from public sources, mapped to ARR and valuation curves you can scrub through. Read the case, not the takeaways.

7 stories · interactive timelines · cited sources

The library

All stories.

Cursor12 min read22 events

Cursor / Anysphere — Growth Story

From a VS Code fork to a $29B valuation in 24 months. But the first 22 months stayed nearly flat — the curve only goes vertical after October 2024.

Founded 2022-01Read story →
ElevenLabs12 min read22 events

ElevenLabs — Growth Story

From a stealth-mode TTS bet in a London flat to an $11B voice-AI platform in 46 months. Two scandals. Three model generations. Four bundled funding rounds. Each step compresses the curve.

Founded 2022-04Read story →
Genspark13 min read25 events

Genspark / MainFunc — Growth Story

Day 0 was a $60M pre-revenue seed and a TechCrunch headline. Nine months later Genspark abandoned 5M users and pivoted into the wave a competitor had just made viral. Eleven months after that, it was at $200M+ run rate.

Founded 2023-12Read story →
Lovable12 min read35 events

Lovable — Growth Story

From a 50K-star open-source repo and two failed launches to $400M ARR in 15 months. The inverse of the standard SaaS curve — no latent period, just a pre-built audience that detonated the moment the brand finally fit.

Founded 2023-11Read story →
Manus12 min read23 events

Manus / Butterfly Effect — Growth Story

A 2-minute demo on March 6, 2025 pulled two million people onto a waitlist. Nine months later Manus hit $100M ARR and a $2B Meta deal. Six months after that, China killed the deal. Almost none of this is luck.

Founded 2022-06Read story →
Oura12 min read30 events

Oura — Growth Story

13 years from a Kickstarter ring in Oulu to an $11B health platform. The first 7 years were quiet. The NBA bubble flipped the brand. The subscription pivot fixed the math.

Founded 2013Read story →
Plaud12 min read24 events

Plaude / PLAUD AI — Growth Story

From a $5,000 Kickstarter goal to a $250M ARR run rate in 27 months — bootstrapped, hardware-first, and explicitly small. The case study for what consumer AI hardware actually looks like when it works.

Founded 2021-12Read story →

Inside every story

More than a recap. A working model of how growth happened.

01
Interactive timeline
Funding, product, media, and pivot events plotted on the same axis as the ARR and valuation curves they actually moved.
02
Inline deep dives
Click any event for a full article — sourced, dated, quoted. Hacker News thread analysis. Tweet receipts. Founder interviews.
03
Platform Mix
Which channels actually moved the needle for this company — Reddit, Twitter, podcast tour, paid, OSS — scored by stage and effort.
04
Cited sources
Every number, quote, and date links back to a primary source. No AI hallucinations. No vibes-based history.
More coming

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